Website design and software

Every business uses its online profile to reach a wider audience. The first step on this path is a professionally designed website. Website setup project starts with the domain name. Choosing the most effective and appropriate domain name is important. The designers and company representatives then decide on the software language. First of all, the purpose and expectations of the target audience should be determined correctly. It is necessary to set goals such as generating potential customers, providing company information, marketing brand or increasing brand awareness. It is necessary to clearly identify the needs and reflect them on the website design.

Why is a good website necessary?

  • Research shows that 81% of people do online research before purchasing a product or service. Companies without a website cannot reach this audience. With the advantage of being available 24 hours a day, 7 days a week, your website is an always open and active resource that tells you about you.
  • A website adds credibility to a company. More than half of the world's population does not trust a business without a website. A well-designed, fast and easy-to-use website creates a corporate company image. It enables a brand to differentiate from its competitors and to stand out in the sector.
  • Website design is a more practical and easy-to-access work nowadays. You can make the process quick and effortless by working with a professional company. A stylish website that works well should always be your priority.
  • The website is the fastest and most convenient tool to communicate with potential customers. Instant communication is possible via e-mail, contact form, telephone, comments and questions on the website. If you have a website, you will use your time and budget more efficiently.
  • The website helps you keep control of your brand, position yourself correctly in the market, and reach the right customer group you are looking for. Positive testimonials, product reviews and detailed information enable visitors to know and trust you.

Fundamentals of website design and software

Moving on to the design by determining the targets, categories and prominent features in detail. The website design applied by the UI UX designer basically consists of items such as categories, number of pages, infrastructure, social media referrals, forms, content, fonts, colors, images and videos. Our experts who prepare the draft decide by brainstorming with each other. After the categories and sub-titles are determined, SEO-based content studies begin.

Brand and corporate identity are taken into account for the best website design. The user experience is as important as the design that represents the brand. (UX) If a website is slow and not easy to use, visitors will leave.

Website design and software options

Two options for website design are custom design or template. Brand-specific design fully meets the needs of companies. However, the cost of such a website is high. Companies with limited budgets can choose a template and customize it. Design options are limited when moving forward with a template. But a professional designer applies custom modifications and adds glamor with useful options.

It is easier to attract the attention and increase brand awareness with a unique website. It is original and specially designed for a brand.

Website improvement projects

Having a website is not always enough for your digital presence. If you have a website but it is not efficient, it needs to be renewed urgently to avoid wasting time and revenue. Website design and software may not have been done correctly before. Website improvement or redevelopment projects have a significant impact on your operations. It should be kept in mind that the website should be constantly updated and improved as the company's activities continue. Correcting possible errors, eliminating attacks, and enriching company and product information is an ongoing process. New generation improvement works, which were not known and applied in the past, take your business to the next level. For example, a strong SEO-based infrastructure increases your ranking in search engines, making you visible to a wider audience.

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